Hysterical video!
I first came across this hilarious video in the Wall Street Journal blog Buzzwatch. I was amazed by the talent of these guys when jumping into their pants — and watched in amazement. Then I found out it’s part of Levi’s 501 campaign…and has been spreading like wildfire!
These guys do gymnastic-like moves…but I must say that I am much more familiar with other tricks to squeeze into pants (can anyone say jeans that are fresh out of the dryer?!?!) Most well-known moves are probably laying on the bed and kicking your legs in the air, squats or lunges around your bedroom, etc etc etc…
Just sit back and watch!
totally hysterical and creative video! i can easily see some of these moves in a tv ad – very fun!
someone deserves an “addy”! this is sheer marketing genuis!!!!