Blog It To Me

GIVEAWAY: Win Valentino, Gucci or Coach! (Closed)


The buzz of holiday glitz and glam has gotten to us, and we only have one question for you: Valentino, Gucci or Coach? You decide — we’re giving one of these lust-worthy designer prizes away to one lucky Shop It To Me member.

To enter, invite friends to join Shop It To Me. You’ll get one entry for each friend who signs up.

The contest ends at 11:59 PST on Friday, November 22, 2013.

Important notes: US residents only, must be 18+ years old to enter.

See the official rules.

November 18, 2013   No Comments

Shop It To Me Launches iPhone App


—Customized clothing sales alerts now available on the go—

SAN FRANCISCO, NOV. 18, 2013 Shop It To Me, the free personal shopping assistant, has introduced its first iPhone app, making it easier than ever for shoppers to buy the clothing they want on sale in their size – just in time for holiday shopping.

Shop It To Me has been delivering personalized sale updates to its shopper-members since 2005, alerting them when clothing brands they love are on sale in their sizes. Shop It To Me searches more than 100 online department stores and specialty retailers to uncover sales on items that exactly match each shopper’s preferences. Relevant sale items are compiled into a single email and delivered to the shopper, who can click through to a retailer to make the purchase.

Now, members can get those customized sale alerts right on their smartphones as well as via email and online, so they can check for sales anytime, anywhere.

“Consumers want to shop sales but are tired of being bombarded with emails from dozens of different retailers pushing everything under the sun,” said Charlie Graham, founder and CEO of Shop It To Me. “We let you see when just the items you care about go on sale in your size.”

“At Shop It To Me, personalization is part of our DNA.  We act as the personal shopper, searching all the top retailers and bringing each person only the things she cares about, in the sizes she needs, all in one sales alert. With our new mobile version, she can feel confident that she won’t ever miss a sale on something she loves!”

Shop It To Me for iPhone is part of a new unified interface that enables shoppers to check their latest sales, to save favorite items for later and find out what’s trending.  The mobile app is available exclusively through the App Store in the Lifestyle category.  Shop It To Me plans to add social shopping to its offerings this winter.

About Shop It To Me:

Shop It To Me is a free personal shopping assistant. It lets millions of shoppers know when brands they love go on sale in their sizes. Shop It To Me works with more than 100 leading retailers to find out what’s on sale and provides members with shoppable updates featuring just the brands and sizes each one cares about. Founded in 2005 by Charlie Graham, Shop It To Me is privately held and headquartered in San Francisco.


Press contact: Margie Cader


November 18, 2013   No Comments

Cheap Chica’s New Guide to Frugal Fashion

We’re so excited! One of our fave frugal fashionistas — Lilliana Vazquez – has written her first book! The Cheap Chica’s Guide to Style: Secrets to Shopping Cheap and Looking Chic features the best of her brilliant blog and it’s the first time we can recall a fashion book that shows us how to style ourselves like an expert and save money in the process! Who doesn’t love that?


Lilliana told us she has been in love with fashion since she was a child. “I get it from my grandmother. To this day, at 87, she doesn’t leave the house unless she’s really put together.”

Like many of us, Lilliana’s budget just didn’t live up to her high-end fashion tastes. So she learned to scour the racks at TJ Maxx and Marshalls and to check her Salemail religiously to recreate the looks she coveted for a lot less. (Her last big score was a pair of Loeffler Randall boots at 40 percent off.)

An avid reader of both fashion and budget blogs, Lilliana felt that none offered advice on how to look chic on a budget. “The style blogs featured pricey clothing, while the clothes on budget blogs looked cheap.”

So, she created her own blog to offer other budget-challenged fashionistas ideas for “dressing chic for less.” The blog established Lilliana as a style expert and opened the door for frequent guest spots on shows like Today, Rachael Ray and Katie. It’s also the basis of her new book, which goes on sale Nov. 5.  It can be pre-ordered on Amazon.

In the meantime, we asked Lilliana to share her advice for chic, but cheap, holiday dressing:

  • For casual events, she suggests purchasing an embellished or lace blouse and wearing it with a dark skinny jean. Repurpose your metallic sandals from the summer and you have a look that’s totally luxe for less!
  • Even formal events don’t have to break the bank. One little black dress can be transformed into different looks just by adding a statement necklace (layer two smaller necklaces for a cheap but chic alternative) or fabulous earrings. And don’t forget about a bold lip – it’s one step to glam!

As for holiday gift giving on a budget, go with items for the home that aren’t seasonal – like simple white candles or a collection of mini-vases. She’s also a fan of DIY: a nice bottle of wine can be packaged beautifully.

November 5, 2013   No Comments

How We’re Making Shop It To Me Better for You

At Shop It To Me, we have one purpose and one purpose only: To be the best online personal shopping assistant on the planet! We’re always looking for ways to make your experience better.

You told us what you like most about Shop It To Me:

“It’s super personalized!”
“It’s quick and easy to keep up with the latest looks.”
“You collect my favorite brands so I don’t have to go to 20 Web sites to find sales.”
“The daily email is my favorite, and I look forward to receiving it every morning”.
“It’s like a daily paper to me. I try to look through it in my lunch break, though sometimes I can’t wait that long.”

We listened, and, in the next few weeks, we’ll introduce some changes to bring you a more interactive and unified shopping experience. Of course, we’ll still be doing all the legwork to bring you exactly the items you want, on sale, in your sizes. But we think the new Shop It To Me will be a better, faster, smarter personal shopper.

What will change?


First, we gave our website a makeover! Starting this week, you’ll now see a fresh new Shop It To Me. More than just a pretty face, the new look makes it easier for you to tell us just what you want, to save favorite items and to make scrolling through all your sales less overwhelming. You’ll find this new look and feel in your Salemail, too, and in our soon-to-be launched mobile app.


Yes, starting mid-November, you can check your Shop It To Me on the go! You’ll be able to see what’s on sale in your size when and where you want – and you’ll never have to miss a sale again! We’ll be giving you more details about the mobile app as the launch date gets a bit closer.

Also coming soon: New features and a more “social” Shop It To Me. Stay tuned for details.

We hope you like the new, unified look and the site enhancements. We think they will make your Shop It To Me experience better than ever. Let us know what you think!


November 4, 2013   No Comments

Weekly Sale Guide: Tory Burch, Kate Spade, 7 For All Mankind

The friends and family sale trifecta has arrived. Shop up to 30% off fall essentials at Tory Burch, get 30% off sitewide (including sale) at Kate Spade with code FALL13FF, and get 30% off at 7 For All Mankind with code FRIENDS1013.


kate spade

7 For All Mankind



October 18, 2013   No Comments

Four Ways You Can Get An Even-Better Price on that Sale Item

Mark Ellwood, whose Salemail features John Varvatos, Marc Jacobs and Fred Perry, offers Shop It To Me members these four tips from his new book to help you score the best possible deals online.


1. Don’t hit ‘check out’ without asking for a better deal

Many shoppers assume that the posted sale price is non-negotiable. Not true. The retailer may have over-bought and might be under pressure to clear out the item you want to buy. Before making the purchase, IM with customer service: Are any additional discounts available? How about free shipping? It doesn’t always work, but it never hurts to ask.

2. Practice cart abandonment

Nothing worries a retailer more than a shopper who logs in, places an item in her cart and then closes the window without completing the sale. Clearly, you were about to make a purchase and got distracted. They REALLY want you to come back and finish your purchase. Many will email you a “reminder” within 24 hours – and offer you an additional discount to close the sale.

3. Take things out of context

Retailers engineer product context – both in-store and online — to make sale prices look cheaper than they are. They surround “sale” items with high-priced ones, to make you think you’re getting a good deal. So you aren’t misled by this, take the item you want to purchase out of that retailer-engineered context and look at it again. Is it really a bargain? (Does that $500 bag still look like a deal when it’s not sitting next to one that’s $1,200?)

4. Don’t shop while stressed

This is a corollary to the rule of not shopping for food when you’re hungry. Like hunger, stress hormones interfere with the brain’s ability to make good comparisons and smart decisions. If you shop when you are feeling stressed, you’ll make impulse purchases that you will regret later. So, put on some classical music, do some deep breathing … and wait for the “headmaster of your brain” to take back control before you shop. Mark lists John Varvatos shoes, shirts and fragrances (“I’m obsessed with Varvatos!”) among his top Shop it To Me finds. His biggest “score” was a lilac-striped shirt that makes him feel like a cross between Mick Jagger and Gordon Gecko. Mark also keeps Gucci shoes on his Salemail, hoping someday to find a pair of classic loafers on sale in his size.

Mark Ellwood’s new book “Bargain Fever” will be published on October 17, but is available for preorder hereIf you order a copy of the book before October 17, you’ll even receive a BONUS chapter, Bargain Fever: The Manual, which features 100 tips and tricks to help you save money and shop smarter, from airline tickets to TVs. Forward the proof of purchase to and you’ll receive this manual by email after publication.




October 15, 2013   No Comments

Weekly Sale Guide: Anthropologie, Tracy Reese, LOFT and Ann Taylor

The sales your work wardrobe have been waiting for are here. Anthropologie just marked down 300+ new items, Tracy Reese is offering 20% off everything with code OCTFAM, LOFT is offering up 50% off select full-price items and 50% off sale items, and at Ann Taylor you can get 40% off your entire purchase.






October 11, 2013   No Comments

Weekly Sale Guide: DVF, 7 For All Mankind and Express

Indulge in some sale shopping from three of our retailer faves. DVF just marked down a bevy of new merchandise, 7 For All Mankind put their sale on sale, and Express is having their semi-annual clearance event. Happy shopping!


7 For All Mankind


September 26, 2013   No Comments

New Fall Curated Thread: Statement Sweaters

Fall is officially here but that doesn’t mean we have to put away our bright colors! We are loving all the bold bright patterns splashed across the fall runways. And what could be better for a cool crisp fall day than a big bold sweater?  Our favorite fall staple is making a statement everywhere. To show how to wear this fabulous fall trend, our fashion experts are here to compile the best of the best into one Thread, all on sale!

Introducing our newest curated Thread: Statement Sweaters. Log into and view this Thread by clicking here. Or you can type “Statement Sweaters” into the search bar and select it from the drop down menu. Don’t forget to hit the “+ Add” button at the top right. We’re adding new items every day!

Here’s a sneak peek at favorite style winners:

Statement Sweaters

 1. Halston Heritage Sweater now $195 (40% off)

2. Rag & Bone Sweater now $150 (55% off)

3. Nasty Gal Sweater now $43.50 (20% off)

4. Madewell Sweater now $276 (20% off)

5. Pencey Sweater now $84 (45% off)

September 20, 2013   No Comments

New Fall Curated Thread: Navy is the New Black

Announcing a new color trend for the new season! Navy is the new black, at least when it comes to your fall wardrobe. The dark, rich hue has been spotted on runways and celebrities everywhere. The best part is, this color looks great on everyone! Our fashion experts are here to show you many different ways to go navy this season and have compiled the best of the best into one Thread, all on sale!

Introducing our newest curated Thread: Navy is the New Black. Log into and view this Thread by clicking here. Or you can type “Navy is the New Black” into the search bar and select it from the drop down menu. Don’t forget to hit the “+ Add” button at the top right. We’re adding new items every day!

Here’s a sneak peek at favorite navy numbers:

1. Alice & Olivia Top now $144 (40% off)
2. Jason Wu Dress now $795 (55% off)
3. Ann Demeulemeester Pants now $273 (65% off)
4. Furla Purse now $185 (25% off)

September 9, 2013   No Comments